Why skittles are so good
These active Skittles were gone by In , Skittles Blenders showed up, with flavors like Strawberry Lime Blast and Green Apple Watermelon Freeze imitating the taste of frozen drinks; they lasted three years. The mischievous Skittles Riddles were briefly available from , featuring flavors that didn't match the color of the candy.
Such a high-profile and expensive slot has turned Super Bowl commercials into an attraction unto themselves, with big companies unveiling new and star-studded marketing campaigns when the most eyeballs will see it.
But in , Skittles decided to skip spending millions upon millions for Super Bowl airtime, and instead, parodied the entire notion of blockbuster Super Bowl ads.
First, Skittles and its ad agency hired "Friends" star David Schwimmer and filmed a series of four commercials.
From that footage, one was chosen, and it was presented just once, and to just one person: year-old Canoga Park, California, resident Marcos Menendez. While no TV viewers got to actually watch the ad, during the Super Bowl, they could head to Skittles' Facebook page and watch a video of Menendez watching the ad on an offscreen monitor.
Menendez told AdWeek that the commercial featured Schwimmer shooting laser beams out of his mouth. Around Super Bowl time a year later, Skittles' marketing team literally staged an event even more absurd than producing a virtually unseen commercial — they put on a Broadway-style musical on the actual Broadway in New York City.
In the minute musical, Michael C. Hall — star of "Dexter" and many Broadway shows — plays an actor in a costume straight out of "Cats" about to star in a Skittles ad in the form of a theater piece. Plants in the audience yell at Hall, and then his character runs away, dies, and meets the spirits of Amelia Earhart and Winston Churchill and wonders if this whole musical ad was a bad idea. It was also closing night — the show got just the one performance before going dark forever. According to PR Newswire , a survey conducted by Skittles' producer uncovered a lot of data about how people eat Skittles — and there are a lot of different ways to eat Skittles.
Slightly less than a quarter of respondents reported sucking on Skittles before chewing them, with those in the northeastern U. So what is the favorite style of Skittles among the original five flavors?
People thought the grape-coloured liquid tasted of grape, even when it was in fact orange, for example. Makeshift blindfold donned and nose held, I picked up five different Skittles one at a time little did I know, I would pick up one of each colour. That said, there was definite taste variation between the different colours, even if a lot of it does come down to scent and colour.
Join thought-provoking conversations, follow other Independent readers and see their replies. Want to bookmark your favourite articles and stories to read or reference later? Regardless, these are the most iconic, irreplaceable, reliable form of Skittles, period.
It's an incredible combination of unique flavors. Every handful of these are a mouthgasm. As you chomp on a chewy ball of sweet perfection, you can taste the flavors intermingling with one another to introduce your tongue to pure, magical, rainbow ecstasy.
Sure it's cool when wine experts have developed palates and know the difference between a fruity, floral Merlot and a full-bodied Pinot Noir, but to have taste buds that recognize Banana Berry amongst a mixture of Mango Tangelo and Pineapple Passionfruit is truly impressive.
The final and most important factor here is that these have TWO flavors in each Skittle, so you get to enjoy 10 different fruity sensations in a bag. Therefore, your winner and champion of all the Skittles by a whopping 0. Rank the rainbow.
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